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The open rate on your last newsletter was 12%. Your competitor’s hit 38%. The difference? Timing. Not just any timing—the precise moment when inboxes are primed for engagement, when algorithms favor visibility,…
The inbox is a battleground. Every hour, billions of emails flood subscribers’ accounts, and yours must cut through the noise—or vanish into the abyss. The difference between a newsletter that sparks action…
Read more → Cracking the Code: The Best Time of Day to Send Out a Newsletter for Maximum Engagement
The first email newsletter, sent in 1978 by Gary Thuerk to 400 ARPANET users, achieved a 78% open rate—an unthinkable metric today. Nearly half a century later, the best time of day…
Read more → The Science Behind the Best Time of Day to Send an Email Newsletter
The first email newsletter was sent in 1978—a single message from Gary Thuerk to 400 ARPANET users promoting a new computer system. Open rates were irrelevant then. Today, with 320 billion emails…
Read more → The Best Time of Month to Send a Newsletter—Science, Strategy, and Open Rates
